Climate-tech startups tap post-Diwali pollution surge in Delhi-NCR
Climate-tech startups are cashing in on India’s post-Diwali pollution spike, as the toxic haze over Delhi-NCR pushes people toward everything from home purifiers to wearable clean-air devices—with each company aiming to target a specific slice of rising consumer anxiety.
Delhi’s air quality slipped into the ‘severe’ zone and remained there for days after Diwali, as firecracker fumes mixed with cold winter stagnation — an annual pattern that sent purifier and mask sales surging on Amazon and Flipkart.